Twitter, as we already know, is one of the biggest micro-blogging platforms being used around the globe. As of the first quarter of 2015, Twitter already has 302 Million Monthly Active Users. That number is both good news and bad news for you and your business.
The good news is that your target market most probably uses Twitter and finding them makes it easier. Now, the bad news is, with that amount of Twitter users, how can you make yourself noticed? Is it enough to be actively tweeting and joining trending topics, following thousands of accounts, or sharing lots of valuable stuff?
Twitter have been continuously updating its layout, making it more visually appealing. That shouldn’t be a surprise. Social media users across all platforms engage more with content that includes eye-catching images. Before Facebook rolled out its Timeline layout, a study showed that the engagement rate with posts containing images is higher compared to videos, text, and links. We can conclude that using images to make your Twitter stand out is necessary.
But how exactly can you do that if you’re not a photographer or a graphic designer? No worries, you don’t have to go the hard way. There are several tools that can make it possible for you with minimal effort!
Top Three Twitter Tools
Here, we listed the Top 3 Twitter tools that can make your business shine:
Canva is the tool to use when it comes to creating a visually appealing header image. They make it easier for users to create a professional looking site by providing millions of stock photos and giving you the opportunity to upload and customize your images. Also, Canva gives its users the capability to change the font, the colors, and more.
This is perfect for using images for your social media marketing strategies—it is the primary purpose of Canva.
- Canva provides templates that you can work with immediately. No more blank canvas frustrations.
- It’s ridiculously simple to create high-quality images, and the templates give you the idea of the outcome.
- Keeping up with different dimension requirements for every social media platforms can be confusing; Canva helps users avoid this problem by using templates that are optimized for each platform, including Twitter.
- The drag and drop tool will make you feel like a professional graphic designer.
- Most of its premium images and illustrations are free, and the rest is for only $1.
- You cannot change your chosen dimension once you start with the designing process.
- No alignment, grids, or ruler tools.
- The interface sometimes makes it hard to see the tools you need.
- There are strong constraints as to editing the design; however, it is a good thing to make your design tighter and cleaner.
PicMonkey is a photo editor. Manipulating your photos can be a daunting task especially if you’re using an expensive illustration and photo editing software; PicMonkey is a free editor for the most part, but you can upgrade to use more advanced options.
PicMonkey is a smart pick for editing the photos you want to share on Twitter or for enhancing your profile picture. The Edit and Touch up (which is essentially the same) can help you improve the quality of your photos with basic editing options and add different effects. This is great even for editing small details such as removing blemishes and whitening teeth. The Design option lets you start from scratch instead of editing your existing photo. Lastly, the Collage helps you combine several pictures and make it a single larger picture.
- Extremely easy-to-use. You don’t have to be a designer—PicMonkey lets you create stunning photos.
- It’s mostly free, and the paid version is very affordable, too!
- A lot of options to use for editing. You can play with different ways to manipulate colors, overlays, text, frames and textures.
- Themes are compiled so you can browse several themes that are relevant to your design in a more efficient manner
- Ads for the free version. But that shouldn’t be a problem considering the value PicMonkey gives out for free.
- Limited options to play with text.
- Must finish one operation before starting with the next one.
You’ve probably seen hundreds of quotes used on an image. This is called typography. Using this as a marketing tool can increase the chance of your message being heard and seen. Instead of simply tweeting a short message, why not say it in a visually appealing manner? ReciteThis is the way to go. This app can create posters within few seconds, and all you need is to come up with the message.
ReciteThis provides different templates that you can use for spreading your message. Simply put your text, look for your desired design, and you’re done. No need to change colors, font, anything.
- A variety of beautiful designs that you can choose.
- Zero design skills required – just a message to spread.
- Immediately post your creation to different social media platforms in few clicks.
- Completely free – no need to sign up or pay anything.
- A big watermark is always included.
- No options for editing aside from the choice of words.
- You can’t choose which words to emphasize in some templates.
While all of them have their pros and cons, all three are equally useful for making you stand out among the rest. Social media is a powerful platform but is also an extremely competitive one.
Using visual content is a must in today’s marketing world, leveraging on these tools can give you a step ahead. Now, social media, especially Twitter, can be your trusted friend.